What’s in a name?
I noticed an advert the other day for Channel 4 Watch online internet catch-up service. It reminded me of a common problem on the web – branding things with names that nobody understands. Channel 4...
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Easy as 1,2,3?
Using 1,2,3 links is often a result of lazy web design. In many cases, it’s the web equivalent of asking your users to rake through bargain bins. They don’t know what’s in each bin, they have to...
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What is this site for?
When you’ve spent lots of time planning a website, it’s easy to forget that most of the people who arrive at it for the first time, will never have heard of it. You need to make the proposition obvious...
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